(1978-83) The Orange Tag was obviously the first, which was the plain white tag with the orange swoosh. When Bowerman and Knight switched from Blue Ribbon Sports this is when the Nike chain of tags started.
(1984-88) The Blue Tag started in '84 the year Jordan was signed and lingered into 1988. There have also been spottings of the blue tag in '89 and even '90. Maybe leftover blanks or what not. I believe they stopped producing the blue tag once summer time hit in '88 though.
(1988-93) The Grey Tag with the red swoosh took over after that which was really the last signature tag they used. At the end of this era is when they really begun making jerseys as well and sponsoring actual teams.
Over the past 15 years they have used several different marketing campaigns and in turn have used several different tags to go with those campaigns.
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